COM449 Module 6 Activity – Imagine you are the public relations

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COM 449 Module Six Activity Guidelines and Rubric

Overview

In Module Six you learned about libel and emotional distress. In this activity, you will examine the elements of libel and how they can be applied to the field of communication.

Prompt

Imagine you are the public relations specialist for a well-known global organization. The social media specialist for the brand has brought to your attention that a well-known public figure has started posting accusatory, negative content in comments on your organization’s social media posts across multiple channels, and posted negative reviews and opinions on their own social media page.

Create a list of five to seven guiding questions you will need to answer to determine whether or not your organization should initiate a defamation lawsuit. Make sure to include evidence from the course and/or outside resources to support your response.

Specifically, you must address the following rubric criteria:

  • Questions of Libel: Develop questions that can be used to determine whether or not the elements of libel apply to the situation.
  • Elements of Libel: For each of your developed questions, explain whether or not the elements of libel would be met based on the information provided in the scenario. For questions that require more information, explain what additional information would be needed.
  • Reputation: Explain how libel law can help protect and rebuild reputations of public figures, organizations, and civilians.
  • Possibility of Case: Based on the information provided and your developed questions, explain whether or not you believe this scenario would fall under libel or opinion, as well as how the involvement of a well-known public figure impacts the situation in question.

Please support your ideas, where appropriate, with references to specific examples.

What to Submit

Submit this assignment as a 500- to 750-word Word document using complete sentences and paragraphs. Sources should be cited according to APA style.

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